Herman Miller unveils first rebrand in over two decades
New York design studio Order has created a nostalgic new brand identity for Herman Miller that harkens back to the mid-century modern heritage of the American design brand. More
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Watch a talk with Mauro Porcini on PepsiCo's design story
Brands need to apply human-centric design principles to every aspect of their organisation, says PepsiCo's chief design officer Mauro Porcini in this exclusive talk hosted and filmed by Dezeen for the brand. More
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Dezeen's top 10 rebrands and logo redesigns of 2023
In this roundup, we continue our review of 2023 with a collection of notable rebrands and logo redesigns, including Twitter's switch to "X" and a revamped look for the "I ♥ NY" logo. More
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Wedge reimagines boxed wine to be "worthy of the MoMA store"
A pattern of exactly 10 half moons decorates each box of wine by California company Ami Ami, which branding agency Wedge has designed to suggest the number of glasses yielded by each carton. More
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Manual creates branding for Eames Institute of Infinite Curiosity with "dynamic configurations"
San Francisco-based design agency Manual has created colourful branding for the Eames Institute of Infinite Curiosity centred around a shape-shifting, "curious" lowercase "e". More
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Playful Jell-O rebrand captures jelly's "jiggly goodness"
Dessert brand Jell-O has received its first makeover in ten years courtesy of branding agency BrandOpus, featuring a bolder, blockier logo and hyperreal renders of pudding swirls and jelly fruits. More
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Layer rebrands dog supply company using colours visible to canines
Canadian dog brand Earth Rated has received a holistic overhaul from design agency Layer, encompassing new canine-friendly branding and a range of toys designed for more "stimulating, long-lasting and enjoyable play". More
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"Dead architects' names are the perfect secret ingredient for selling loads of mediocre merch"
Architecture-branded products like Kith and New Balance's recently released Frank Lloyd Wright sneakers undermine the values of the profession, writes Ryan Scavnicky. More
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Seven colourful and playful packaging designs from Dezeen's Pinterest
Recent pins on our packaging design board are some of the most popular on Dezeen's Pinterest. We round up the seven most colourful and playful projects. More
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Siegel+Gale creates "authentic" branding for US Army
American agency Siegel+Gale has updated the logo and branding of the United States Army for the first time in more than 20 years. More
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Fanta rebrands with "truly playful" global identity
Coca-Cola's design team and creative agency Jones Knowles Ritchie have overhauled drink brand Fanta's logo to give it a unified global identity based on fun. More
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This week we revealed Pepsi's first rebrand in 14 years
This week on Dezeen, we published drinks brand Pepsi's new logo, which drew from the past and looked to the future while aiming to be "undeniably Pepsi". More
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New York City unveils controversial revamp of "I ♥ NY" logo
The City of New York has released an updated version of its unofficial emblem – Milton Glaser's iconic "I ♥ NY" logo – as part of a citywide campaign to "inspire optimism and civic action" post-pandemic. More
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Soap-in-a-can brand Kankan receives "elevated" redesign by Morrama and Two Times Elliott
Kankan, a brand that sells hand and body wash in fizzy drink-style cans, has upgraded its packaging with a new visual identity and a reusable clip-on pump. More
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Nokia unveils angular logo as part of its first rebrand in 45 years
In a move to present itself as a technology brand encompassing more than just mobile devices, Nokia has rebranded and refreshed its logo with a simplified and angular design. More
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7UP rebrands with fresh look that is "all about being uplifting"
Beverage company PepsiCo has unveiled new branding for soft drink 7Up, which aims to reinforce the uplifting nature of the brand. More
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Jony Ive designs coronation emblem with "gentle modesty" for King Charles III
Buckingham Palace has recruited former Apple designer Jony Ive to create the logo for the coronation of King Charles III, depicting a crown formed from the national flowers of the United Kingdom's four nations. More
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Paris 2024 reveals pair of French Revolution hats as Olympic and Paralympic Games mascots
The Paris 2024 Olympics and Paralympics has unveiled its mascots for the upcoming sports event in the form of two cartoon-style characters shaped like traditional Phrygian caps, which signified freedom during the French Revolution. More
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Thonik updates Dutch Design Week's graphic identity for 20th anniversary
Amsterdam studio Thonik took cues from the typography of graphic design legend Wim Crouwel to create a fresh identity for Dutch Design Week, marking two decades since the inception of northern Europe's largest design festival in Eindhoven. More
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&Walsh uses AI to create branding for nuclear energy advocate
American creative agency &Walsh has created the branding for the website of nuclear energy advocate Isodope using AI image generator DALL-E 2. More
